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GIF with a hard “G” by Executive Order - Thanks Obama!

GIF with a hard “G” by Executive Order – Thanks Obama!

The White House released a recap of President Obama’s week and a portion of it made history.  It wasn’t the D-Day Anniversary or the Berghdahl prisoner swap that made history this week.  No – it was at the pronunciation of the word GIF at his very first Tumblr event on Tuesday.  Check it out below:

Read the Washington Post’s takeon this historic moment.  Finally it…

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Using a FIG in DoubleClick for Publishers

Using a FIG in DoubleClick for Publishers

Google’s DoubleClick for Publishers (dfp) is a very powerful tool that lets you manage your native advertising on your website.  Cinegif’s FIG format work great in dfp and adds a premium content option for publishers looking to generate more advertising dollars.

Customers using a FIG to replace boring still image advertising are seeing as much as a 500% increase in CTRs.

Here is a step-by-step…

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Yahoo! supports Flex Media with new Motion Ads

Yahoo! supports Flex Media with new Motion Ads

aycucmprd07807004406Yahoo! announced this week that it is now offering advertising support for Flex Media.  Yahoo! is providing brands the opportunity to combine beautiful images with elegant animation, creating a very powerful form of brand storytelling. And when brands have a flexible canvas to design beautiful ads, Yahoo! sees experiences that engage our readers more and ultimately drive higher results for…

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Hybrid Photography - A New Form of Flex Media

Hybrid Photography – A New Form of Flex Media

8aYYN8GocL Copyright – Giulio Sciorio

Last week I attended the WPPI 2014 Conference + Expo at the MGM Grand in Las Vegas. The top creative photographers from all over the world gathered to learn, share and discuss the latest tips, techniques, trends and technologies in their industry. This year they had a full track of sessions dedicated to hybrid photography, defined as the skillful blend of still…

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Advertising that will Blow You Away!

Advertising that will Blow You Away!

Here’s an ad that just might blow you a way.

This video display on a subway platform in Sweden uses sensor technology to react – in real time – to trains coming into the station. And when they pass, the wind blows the model’s hair all over the place.

“We needed to build a device that could be calibrated to sense the arrival of the…

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GIFs on Facebook - Coming Soon!I bet you are wondering how we know that.  It’s easy – just read between the lines.  Earlier, we…View Post

GIFs on Facebook - Coming Soon!

I bet you are wondering how we know that.  It’s easy – just read between the lines.  Earlier, we…

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What’s GIF Marketing? Thought You’d Never Ask!

“Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.”- David Ogilvy.

We all know that advertisement plays a big role in the decisions we make, the places we go, and the programs and companies that we…

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Kmart launches “giffing out” themed commercials for Black Friday

Nothing says Black Friday better than Kmart’s new set of GIF themed commercials. Kmart introduces a new term “giffing out” to help put a spin (or a loop) to the resurgence of the animated GIF. We first saw these on Buzzfeed and quickly fell in love with…

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The Best Marketing GIFs of 2013 - The Third
http://blog.cinegif.com/2013/11/14/the-best-marketing-gifs-of-2013-the-third/
Check out the latest installment of our popular blog series!

The Best Marketing GIFs of 2013 - The Third

http://blog.cinegif.com/2013/11/14/the-best-marketing-gifs-of-2013-the-third/

Check out the latest installment of our popular blog series!

It’s Spinning! A How to Guide

Feast your eyes on these tasty treats!
These beautiful GIFs are so mesmerizingly delicious,…

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It’s Spinning! A How to Guide

Feast your eyes on these tasty treats!

These beautiful GIFs are so mesmerizingly delicious,…

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